Posts

Page 6 of 9

Solo founder at a home desk drafting an onboarding email on a laptop beside a printed Day 0, Day 2, and Day 5 checklist

Day Three and They Still Haven't Logged In

A practical micro saas onboarding email sequence for solo founders: activation triggers, first-week drips, branching, and trial conversion emails that do not sound like a robot.

July 16, 202629 min read

Solo founder at a kitchen table reading a laptop forum thread with a notebook of community notes nearby

Marketing

Your Launch Post Got Deleted. The Thread Still Matters.

Most founders get banned before they get a customer. Pick three subreddits, lurk first, and turn honest comments into paying users.

July 15, 202627 min read

Solo founder at a home desk comparing competitor websites on a laptop, notebook with three company names and pricing notes beside the keyboard

SaaS

Your Competitor Spreadsheet Is a Procrastination Trap

How to do micro-SaaS competitor research that actually changes your validation decision: three competitors, the pages that matter, and a weekly habit that beats a stalled spreadsheet.

July 14, 202625 min read

Solo founder at a home desk reviewing a product launch listing on a laptop while a notebook with a prep checklist sits nearby

Marketing

Product Hunt Won't Save a Broken Funnel

A Product Hunt playbook for micro-SaaS solo founders: two weeks of prep, launch day without panic, and how to turn upvotes into signups instead of a vanity spike.

July 13, 202626 min read

Pricing

Your Launch Price Was a Favor to Yourself

When and how to raise micro-SaaS prices as a solo founder: undercharge signals, new-customer tests, grandfathering, and the email that doesn't start a fire.

July 12, 202626 min read

Solo founder at a desk reviewing a laptop billing dashboard with a highlighted failed payment notice

Retention

The Card Declined. They Didn't Leave.

Most "churn" on a young Stripe subscription is a failed payment, not a breakup. Here's the recovery stack I use before I blame the product.

July 8, 202626 min read

Solo founder at a kitchen table leaning toward a laptop showing a hosting dashboard with a sticky note reading go live beside the keyboard

SaaS

Localhost Lied to Me. Then I Hit Deploy.

How to deploy a micro-SaaS without coding: pick the right host, wire env vars and Stripe for production, smoke-test like an operator, and ship something strangers can actually use.

July 7, 202627 min read

Solo founder at a home desk reviewing a simple metrics dashboard on a laptop with a notebook of handwritten numbers nearby

Retention

You're the Only One Reading the Dashboard

How a solo founder can run micro-SaaS analytics without a data team: skip vanity metrics, pick one honest number, track activation and churn, and set up a stack in an afternoon.

July 3, 202627 min read

Solo founder at a home desk leaning toward a laptop screen with phone beside keyboard under warm desk lamp light

SaaS

Prod Broke at 11 P.M. I Could Not Read the Fix.

A non-coder playbook for debugging AI-generated micro-SaaS code — symptom language, safe rollbacks, and when to stop pretending you understand the diff.

July 2, 202624 min read